...and the makers of Qmilk put out this, ah, fascinating promotion.

And for those fretting about why we would want to make a silky chemise, instead of silky cheese, never fear:

Our suppliers use only milk that doesn't meet dairy milk regulations and should not be used for food.... Every year about 1.9 million tonnes of non-marketable milk will be discarded by agricultural enterprises in Germany alone.

Sustainability is so hot.

Also...

I just can't get the image out of my head of shoes made of cheese, so I've just GOT to blog about it.

The MailOnline posted this piece yesterday: A fashion student from Bath Spa University designed and made a pair 'Jimmy Cheese' shoes using bread and West Country cheddar, and they will be displayed at the 2011 Royal Bath & West Show to promote the region's cheese.

"The budding fashionista sculpted ablock of cheddar to make the heel, and a stale cheese sandwich was used for part of the platform sole. The front of the shoe was moulded from more cheddar and extra cheese was melted and shaped to embellish the design."

I'm so impressed...and I am dying to try them on. Of course, I can't stop wondering if they do smell and if they are comfortable...and if they actually would stand up to a night on the town (not in rainy London, I'm guessing...) At any rate, it's certainly peaked my attention and that was what it was the point, right?