Jeanne Carpenter, "Life is too short to eat bland food"
We know Jeanne Carpenter from Cheese Underground, one of our favorite cheese blogs, and as a regular contributor to culture, but she's also an entrepreneur. After working for the Wisconsin Department of Agriculture she started a consulting firm called Word Artisan that helps artisan cheesemakers with a full range of PR services. This recent articles chronicles how her love for cheese developed and how she's made it into a life's work.
“People get really excited” when they feel they’ve gotten to know an artisan cheesemaker, and they become “evangelists” for his products. The population of “super foodies” – people so in tune with what they’re eating and who’s growing it” – is “exploding,” says Jeanne, so much so that she can hardly keep up with the demand for tasting, educational and meet-and-greet events.