After Italy's devastating earthquakes, the Parmesan industry is attempting to recoup some of it's losses by selling the damaged cheese.

Thousands of wheels of parmesan cheese crashed to the floor of Dante Caretti's factory in San Giovanni di Persiceto when the first earthquake struck northern Italy in the early morning of May 20. Italian trade association Coldiretti has launched a solidarity initiative to speed up the sale of the damaged cheese.

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Photo by Joi Ito